Register by April 24th!
Check out the photos from the first U.S. national Sustainability in Theater Conference!
Membership campaign
The Alliance depends on its members to support our new programs. Please join now!
Community Arts Patron Census
Imagine putting all the patron lists for all Minnesota cultural organizations together into one database. Now imagine having access to aggregated analysis of that data - demographics, psychographics, attendance patterns. Toss in permission-based list trades between organizations. The Alliance is working with the Ordway, MN Opera, Guthrie Theater, Pangea, VocalEssence, The Loft, College of St. Benedict/St. John's University, and Children's Theatre Company in a task force to implement a statewide cooperative database of arts patrons. An RFP was issued in October 2011, and TRG Arts was selected as the vendor for this program. Watch for more news soon as Minnesota joins 18 other communities who have launched similar initiatives.
Free space directory online
The Alliance and Springboard for the Arts are pleased to announce SpacemART, a FREE online, searchable directory of rehearsal and performing spaces in Minnesota, developed by Fractured Atlas. Got a space? Register it for free, now! Need a space? Browsing is free too!
Fiscal pulse 2011
Theatre Communications Group (TCG) and the Association of Performing Arts Service Organizations (APASO) surveyed 350 theaters across the country to see how we are doing. In Minnesota, 17 theaters answered the survey. Read the local stats here. Read the national report here.
Free Night of Theater
In October 2010, we participated in the national Free Night of Theater program, led by Theatre Communications Group (TCG). Working with a wide variety of cross-sector communication partners, we reached out to new patrons offering them free tickets to see a show they had never visited before. Almost 5,000 people attended shows at 58 different theaters across the state. Prior to the event, many smart people came together to brainstorm how to make this program an effective vehicle for reaching completely new, hopefully returning, patrons to our theaters. Tons of data was gathered about what worked. Using what we learned, we focused Free Night 2011 on partnership with workforce centers, economic development agencies, and mentorship organizations to reach out to a diverse group of new theater patrons.
Newsletter
There's a newsletter! Lots of interesting things to know! Do you want to receive our newsletter? Do you have items you'd like to share in the newsletter?
Getting to know you
Throughout summer 2010, we hosted 35 informational meetings all over the state in one long roadtrip designed to get to know Minnesota's theater and find out what the Alliance can do for them. If you missed these meetings, we'd still like to talk to you; even better, we'd love to visit your theater (or church basement or community center or school or favorite coffee shop). Get in touch any time so we can get to know you!
